Mailchimp
Email and SMS marketing platform with automations and AI insights
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About Mailchimp
Businesses struggle to consistently engage customers, retain dormant users, and convert audience data into effective email and SMS campaigns.
Mailchimp is an email and SMS marketing platform designed to help businesses communicate with customers and drive sales. It combines campaign creation with artificial intelligence features and customer behavior data to surface marketing opportunities.
The platform includes tools for marketing automation, custom-coded and pre-built email templates, customizable popup forms, and segmentation. Users can run multivariate and A/B testing while tracking conversion funnels and audience growth.
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