Surfer
Track and grow your brand visibility across AI search engines
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About Surfer
Buyers increasingly search for answers using AI assistants rather than standard search engines, leaving brands unaware of how often they are recommended or cited.
Surfer monitors brand mentions, position, and sentiment across generative AI engines including ChatGPT, Gemini, Perplexity, and Google AI Overviews. It tracks how often a brand is cited in response to buyer prompts and compares visibility scores against competitors.
The platform provides data on which domains and URLs AI models cite when answering queries. Users can identify mention gaps and optimize their content strategy to increase citations in AI answers and improve search rankings.
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